文献类型： 外文期刊

第一作者： Lv, Xinye

作者： Lv, Xinye;Qin, Shile

作者机构：

关键词： Government's guiding measures; Government's mandatory measures; Market incentive; Market subject constraint; Farmers' pesticide application behavior; Farmers' literacy

期刊名称：CHINA AGRICULTURAL ECONOMIC REVIEW （ 影响因子：5.1； 五年影响因子：4.6 ）

ISSN： 1756-137X

年卷期： 2023 年

页码：

收录情况： SCI

摘要： PurposeThe purpose of this paper is to study the impact of government supervision and market environment on farmers' pesticide application behavior, as well as the intermediary effect of farmers' literacy, and investigate the substitution effect between government supervision and market environment.Design/methodology/approachIn this paper, logit and Poisson regression models were used to investigate the comprehensive impact of government supervision and market environment on farmers' pesticide application behavior, and the intermediary effect model is used to examine the intermediary effect of farmers' literacy.FindingsGovernment supervision is an important constraint for the formation of individual behavior paradigm, but it has both positive and negative effects, depending on different instruments. The market subject constraint and market incentive are two important ways that the market environment affects Chinese farmers' pesticide application behavior. Farmers' literacy plays a partial mediating role in the influencing mechanism of government and market factors. The government supervision and market environment, two different constraint forces, have substitution effects in the process of regulating farmers' pesticide application behavior.Originality/valueIn the influence mechanism, farmers' literacy, such as values, responsibilities and skill requirement related to scientific pesticide use, was included into the analysis framework as intermediary variables. The authors found that government supervision and market environment not only directly affect farmers' pesticide application behavior but also indirectly affect farmers' pesticide application behavior through farmers' literacy.

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