Factors influencing Chinese consumer attitudes on the safety of aquatic products

文献类型： 外文期刊

第一作者： Dai, Yunyun

作者： Dai, Yunyun;Dai, Yunyun;Yuan, Yong-Ming;Yuan, Yuan;Zhang, Hongyan;Zhou, Zhen

作者机构：

关键词： Chinese consumers; consumption preferences; influencing factors; regional differences; safety of aquatic products

期刊名称：JOURNAL OF THE WORLD AQUACULTURE SOCIETY （ 影响因子：2.512； 五年影响因子：2.47 ）

ISSN： 0893-8849

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页码：

收录情况： SCI

摘要： Demand for food by Chinese consumers is shifting from necessities to safer food. We conducted an empirical study of 4,221 consumers of aquatic products in China. The purpose of this study was to identify the factors affecting consumer attitudes on the safety of aquatic products using a multinomial ordinal logistic regression model. The majority of the respondents thought the safety of aquatic products was very important, and thus paid more attention to this attribute. Chinese consumers have high preferences for aquatic products. Preference was highest in eastern China, followed by central China, and lowest in western China. Significant factors affecting the attitudes toward aquatic products include the gender, age, and education level of the consumers, consideration for the elderly and children, perceptions of the food safety of aquatic products, and monthly spending on aquatic products. Consideration for the elderly and children and the perceptions of the food safety of aquatic products were the biggest influencing factors.

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