文献类型： 外文期刊
作者： Dai, Yun-Yun 1 ; Zhou, Zhen 2 ; Yuan, Yuan 3 ; He, Yan-Hui 3 ; Duan, Xue-Jun 4 ;
作者机构： 1.Wuxi Inst Technol, Sch Management, Wuxi 214121, Jiangsu, Peoples R China
2.Wuxi City Coll Vocat Technol, Business & Finance Sch, Wuxi 214081, Jiangsu, Peoples R China
3.Chinese Acad Fishery Sci, Freshwater Fisheries Res Ctr, Key Lab Freshwater Fisheries & Germplasm Resource, Minist Agr, Wuxi 214081, Jiangsu, Peoples R China
4.Wuxi Inst Technol, Sch Continuing Educ, Wuxi 214121, Jiangsu, Peoples R China
期刊名称：NORTH AMERICAN JOURNAL OF AQUACULTURE （ 影响因子：1.977； 五年影响因子：1.563 ）
ISSN： 1522-2055
年卷期： 2022 年 84 卷 3 期
页码：
收录情况： SCI
摘要： China has become the world's largest producer, exporter, and consumer of tilapia (Oreochromis spp.), but the per capital consumption in China is low. Thus, we conducted an empirical study of 1,821 consumers of tilapia in China. We aimed to identify the perception of tilapia among Chinese consumers and to investigate the factors that might influence their perceptions by using a logit model. The majority of the respondents liked tilapia and were willing to buy it. Significant factors that affected the preference of consumers for tilapia included their perception of the importance of the nutritional value, freshness, and safety of the fish as well as convenience to buy, family incomes, and regional variables. Effective ways to enhance consumer perceptions of tilapia include increasing its nutritional value and safety, improving marketing strategies, and ensuring its availability to local consumers.
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